BUSINESS AND
CORPORATE LITERATURE
 
Back

DECISION STRATEGIES (formerly DSFX)
The company: DSFX (now Decision Strategies), an American company seeking to expand its European operation.
The brief: a corporate brochure that would suit the European market, creating a new house style representative of all DSFX's (now Decision Strategies) European offices with the minimum amount of briefing. In four languages.
The solution: a phone call to BPC.

When a company whose own business is surveillance and discretion approached us, they expected us to understand their business - and to show the same discretion. Fortunately, they engaged a professional writer who had previously worked with BPC.

Our studio came up with a design that gave DSFX's (now Decision Strategies) American image a subtle, European angle. Our editorial department worked with the writer to develop the marketing text and co-ordinate the translations. Our project manager managed the production, printing and delivery to meet the demanding schedule.

The result? A well-received brochure, with sensitive information presented in a consistent and attractive way, cleverly adapted to the European market.

At BPC, DSFX (now Decision Strategies) discovered the design, editorial, PR and marketing team they needed. And the discretion.

 

'They do terrific work; I highly recommend them, they are real pros and a pleasure to work with.'

Daniela Negri - Marketing Associate, Decision Strategies